Down Alternative Pillow
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What makes this pillow different?
Made in 3 densities with the finest materials to offer you lasting, superior support: these pillows are filled with PrimaLoft® Luxury Down Alternative® which is a premium, allergy-friendly fiber that mimics the weight and gentle loft of down.
The Density for Your Sleep Style
Stomach Sleeper – Soft
Back Sleeper – Medium
Side Sleeper – Firm
What Makes Our Pillows Unmatched?
We created a naturally soft fabric that surrounds each pillow by precisely weaving the highest-quality cotton threads. With this perfected shell, we turned fill density into a science, prioritizing support by finding the exact amount of PrimaLoft® needed for each sleep style.
Allergy-Friendly, Down-Like Loft.
We partner with experts to bring the experience of a down duvet to life using PrimaLoft® Luxury Down Alternative®—a premium, down-like fiber that mimics the weight and gentle loft of down in an innovative, hypoallergenic fill.